What Is Launch Marketing?
Build Momentum. Generate Leads. Launch Like a Pro.
Launch marketing is more than just promotion. It’s your roadmap to visibility, leads, and authority.
At launcha, we specialise in strategic, done-with-you campaigns that help experts like you plan, promote, and present your offers, with confidence.
Launch Smarter. Market Better. Convert More.
Strategic Planning
We craft a tailored event campaign plan that aligns with your offer, audience, and goals — no cookie-cutter launches here.
Strategic Planning
We craft a tailored event campaign plan that aligns with your offer, audience, and goals — no cookie-cutter launches here.
Done-For-You Content
From emails and social posts to SMS and DMs, we write and schedule every piece of content to engage and drive traffic.
Done-For-You Content
From emails and social posts to SMS and DMs, we write and schedule every piece of content to engage and drive traffic.
Seamless Tech + Automation
Craft share-worthy social posts that drive traffic and engagement effortlessly.
Email Copy Wizard
Write persuasive emails that convert leads into loyal customers.
Seamless Tech + Automation
Craft share-worthy social posts that drive traffic and engagement effortlessly.
Email Copy Wizard
Write persuasive emails that convert leads into loyal customers.
What Is Launch Marketing?
Launch marketing is a focused, time-bound marketing strategy designed to drive awareness, build anticipation, and convert leads around a specific campaign or offer.
Think...
A webinar that fills the room and creates clients
A course that sells on autopilot
A podcast that positions you as the go-to voice in your industry
It’s not random posting. It’s not generic branding.
It’s a strategic launch plan with clear goals, timelines, content, and follow-up built in.
Think..
A webinar that fills the room and creates clients
A course that sells on autopilot
A podcast that positions you as the go-to voice in your industry
It’s not random posting. It’s not generic branding.
It’s a strategic launch plan with clear goals, timelines, content, and follow-up built in.
Why Launch Marketing Works?
Unlike always-on marketing, a launch creates urgency, energy, and momentum.
It’s built for:
🚀 Rapid visibility
🎯 High-conversion touchpoints
🧲 Lead generation + trust building
💡 Focused delivery with a clear CTA
Whether you're launching a:
Webinar
Course or Program
Podcast
Book
Event
launch marketing ensures your offer doesn’t just exist — it lands.
It’s built for:
🚀 Rapid visibility
🎯 High-conversion touchpoints
🧲 Lead generation + trust building
💡 Focused delivery with a clear CTA
Whether you're launching a:
Webinar
Course or Program
Podcast
Book
Event
launch marketing ensures your offer doesn’t just exist — it lands.
Who It’s For
Launch marketing is perfect for:
Coaches, consultants, and speakers
Course creators and membership owners
Authors and podcasters
Service-based businesses with a signature offer
If you’re ready to build authority and get seen by the right people — you’re ready to launch.
Alicia Wade
DR GRATITUDE
Speaker, Author, Coach, Entrepreneur
Jason French
EMOTIONAL WELLBEING
Speaker, Author, Coach, Mentor
Carrie Benedet
LEADERSHIP COACH
Founder, Podcaster, Speaker, Facilitator
Andy Shaw
CEO
Director, Podcaster, Founder
What’s Included in a launcha Campaign?
Every launcha launch includes:
Strategic Planning: goals, audience, offer alignment
Messaging: event description, landing page, email copy
Content: social posts, video scripts, speaker assets
Automation: email workflows, DMs, calendar booking
Support: real humans, real project management
Strategic Planning: goals, audience, offer alignment
Messaging: event description, landing page, email copy
Content: social posts, video scripts, speaker assets
Automation: email workflows, DMs, calendar booking
Support: real humans, real project management
Launch Examples
Examples of launch campaigns launcha can deliver:
🎤 Webinar Launch – Fill the room and convert
💻 Course Launch – Sell while you sleep
🎧 Podcast Launch – Publish with purpose
🎓 Program Launch – Enrolment flows that work
📚 Book Launch – Get seen, read, and shared
🎟️ Event Launch – From “coming soon” to “sold out”
🎤 Webinar Launch – Fill the room and convert
💻 Course Launch – Sell while you sleep
🎧 Podcast Launch – Publish with purpose
🎓 Program Launch – Enrolment flows that work
📚 Book Launch – Get seen, read, and shared
🎟️ Event Launch – From “coming soon” to “sold out”
Why It Pays Off
Launch marketing doesn’t just "look good". It works.
Our clients see:
Up to 80% time saved compared to DIY
2x–5x audience growth in one campaign
Increased sales and booking rates
And, most importantly — authority that lasts
Our clients see:
Up to 80% time saved compared to DIY
2x–5x audience growth in one campaign
Increased sales and booking rates
And, most importantly — authority that lasts
You were born to influence your industry!
Let’s build the launch to match.
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